SEO DIAGNOSTICS AND STRATEGY
Website SEO audit
and growth plan
Professional SEO audit: comprehensive analysis of rankings, semantics, backlink profile, competitors, and critical technical errors. A ready roadmap to rank your site at the top of Yandex and Google.
INDEXING
SEMANTICS
COMPETITORS
ANALYSIS
PRIORITIES
STRATEGY
checked manually
VISIBILITY
TRAFFIC
GROWTH
projects
of studio
models
Premier Partner status
marketing, analytics
Why your website is not growing in search and how to outrank competitors?
You spend money on content writing, buy backlinks, and wait for rankings to grow, but organic traffic from Yandex and Google stays flat? In 90% of cases, the reason lies in non-obvious technical errors: page duplication, incorrect directives in robots.txt, hidden junk pages in the index, poor mobile loading speed, or hidden demotion by search engines.
SEO audit from STARCODE is a complete clinical diagnosis of your web resource. We don't just run automated scanners that produce a generic 100-page report with junk warnings. We manually analyze your website across 150+ ranking factors, analyze the strategy of leaders in your niche, and provide a ready, clear roadmap for improvements focused on sales growth.
- Indexing audit: duplicates, broken links, robots.txt, sitemap.xml, SEF URLs
- Website visibility analysis based on the semantic core and comparison with top-3 competitors
- Checking commercial and behavioral factors (prices, forms, contacts, trust)
- Evaluation of internal linking quality, meta tags, and header hierarchy
- Analysis of the site link profile for spam and risks of search engine filters (Minusinsk, Penguin)
150+
SEO ranking factors are analyzed in detail manually by our specialists
+60%
Average organic traffic growth in the first 3 months after resolving critical errors
3-5 days
Audit turnaround time with provision of a detailed report and Zoom presentation
100%
Practicality — you will receive a concrete task list for developers without unnecessary filler
Search results are a competition
Search algorithms compare your site with competitors. To get into the top 10, your site must perform better in technical, content, and behavioral metrics than those already on the first page of results. We will show you how to achieve this.
Three pillars professional SEO audit
We deeply investigate technical, textual, and external factors to achieve maximum results.
Spying on niche leaders
We analyze the catalog structure, content matrix, and internal linking methods of your top three competitors. We identify which landing pages and content types bring them the main traffic.
This gives you the opportunity to build a proper semantic structure for the website and expand the keyword core without lengthy experiments.
Technical code cleanup
Search crawlers do not like to waste crawl budget scanning duplicates and garbage. We find hidden redirects, non-canonical pages, errors in sitemap.xml generation, incorrect micro-markup, and heavy scripts.
Fixing these bugs makes the site "transparent" and clear to Yandex and Google search crawlers.
Link risks analysis
Low-quality links bought on exchanges can lead to domain sanctions. We export the entire link profile of the website (via Ahrefs/Serpstat) and analyze donor spam score and anchor list.
When harmful links are detected, we prepare a disavow list using the Google Disavow Links tool.
How we do it SEO audit
Sequential audit guaranteeing the detection of all critical ranking issues.
Access gathering and initial scan
We connect the website to Yandex Webmaster and Google Search Console panels. We launch website crawling with specialized spiders to collect all URLs and response codes.
Technical and speed analysis
We check the website for duplicates, broken links, redirect errors. We measure loading speed (Lighthouse / Core Web Vitals) and analyze smartphone responsiveness.
Semantics and content audit
We check meta tag completion (Title, Description) and headings (H1–H6). We evaluate uniqueness, spamminess, and relevance of landing page texts against LSI standards.
Analysis of links and commercial factors
We research the quality of backlink profile sources. We evaluate navigation convenience, presence of contact info, prices, company requisites, contact forms affecting conversion and robot trust.
Analysis of competitors in search
We compare your website metrics with 3–5 niche leaders. We analyze their section structure, semantic core, and find key sources of their search traffic.
Preparation of technical specifications and presentation
We create a step-by-step website optimization plan with priorities. We format a clear PDF report and present it in an online meeting with your developers or marketers.
Tools for conducting SEO audit
We use professional software for deep SERP parsing and domain analysis.
Screaming Frog SEO Spider
Professional crawler for scanning website structure, finding broken links, analyzing headers, server response codes, duplicate pages, and exporting image sitemaps.
Keys.so / Serpstat / Ahrefs
Platforms for analyzing domain visibility in search, researching backlink profiles, analyzing competitors' keywords, and exporting their ad history.
Yandex.Webmaster & GSC
Search engine webmaster panels through which we monitor page indexing status, crawler errors, sanction history, responsiveness, and loading speed.
— COST AND RATES
Rates for SEO audit
Choose a suitable level of detail depending on the size, age, and commercial goals of your website.
| Capabilities and depth of analysis |
Technical SEO
Search for technical bugs and indexing errors
15 000 ₽
Timeline: 4 business days
Order
|
POPULAR CHOICE
Comprehensive audit
Full turn-key audit with niche analysis
35 000 ₽
Timeline: 7 business days
Order
|
Audit + Strategy
Ready-made promotion strategy for 3 months
75 000 ₽
Timeline: 15 business days
Discuss
|
|---|---|---|---|
Checking technical parameters (duplicates, broken links) |
✓ Full | ✓ Full | ✓ Full |
Analysis of meta tags and page content |
Basic (up to 50 pages) | Full (up to 300 pages) | Full (up to 1000 pages) |
Analysis of visibility and search positions |
— | ✓ | ✓ + semantic core collection |
Analysis of competitors in the niche |
— | up to 3 main competitors | up to 5 competitors (in detail) |
External link profile analysis |
— | ✓ Basic donor analysis | ✓ Detailed spam score audit |
Ready-made content plan and TOR for copywriters |
— | Content recommendations | ✓ Plan and technical specifications for 3 months |
Report format and consultation |
PDF report | PDF report + Video analysis | PDF report + Video analysis + 2 weeks support |
— KNOWLEDGE BASE
FAQ
about SEO audit
Didn't find the information you were interested in? Leave a request, and our lead SEO specialist will consult you in detail.
-
What is the difference between your audit and free automated reports on the Internet?
Free services perform a superficial, template-based code analysis in 10 seconds. They often report hundreds of scary but minor errors (such as missing alt tags on decorative icons) and miss truly critical issues — such as hidden page duplicates, incorrect internal linking, domain affiliation, or behavioral factor manipulation by competitors. We conduct manual analytics, correlating technical bugs with the business logic of your project. -
How quickly will we see traffic growth after fixing errors?
Search engines Yandex and Google require time (from 2 to 6 weeks) to re-index pages after website changes are made. Initial position improvements for fixed pages are usually noticeable after 3–4 weeks. Stable organic traffic and visibility growth begins 1.5–3 months after implementing the technical specification. -
Do you implement SEO audit recommendations yourselves?
Yes. Our report is written as clear technical specifications with code examples and straightforward instructions that you can pass to your in-house developers. If you do not have a technical department, we are ready to take on the implementation of all fixes as part of our custom development service or comprehensive monthly SEO promotion. -
What access is required to conduct the audit?
To conduct a full audit, we will need guest access to Yandex Webmaster and Google Search Console accounts, as well as to the web analytics system (Yandex Metrica / Google Analytics 4). If an in-depth technical audit of CMS performance or server log analysis is required, we will also request guest access to the site's admin panel or FTP.