Many website owners believe that purchasing external links or regularly writing articles is enough for promotion. However, if the site has internal errors (duplicate pages, incorrect heading hierarchy, missing meta tags, or broken internal links), search engine crawlers will not be able to correctly index the content. In this case, any investment in external promotion will be wasted.
Internal SEO optimization (On-Page) is bringing website pages into full compliance with search engine technical guidelines. We elaborate the semantic structure of each page: write unique Title and Description meta tags based on actual query frequency, set up H1–H6 header structure, optimize image size, and specify Alt tags.
We pay special attention to implementing **Schema.org microdata in JSON-LD format**. This allows search engine crawlers to better understand website content, resulting in rich, attractive snippets (with prices, FAQs, ratings, and contacts) right in the search engine results pages, increasing your site's click-through rate (CTR).
The success of SEO promotion directly depends on the quality of On-Page optimization
Average time for data updates and search position growth after deploying fixes
Crawling efficiency: bots do not spend crawling budget on system junk
Modern structured data markup standard recommended by Google
Snippets with microdata occupy more space on smartphone screens and contain quick answers or prices. This makes your site stand out from competitors and attracts up to 30% more clicks at the same rankings.
We make pages as clear as possible for search engine algorithms.
We do not write Title and Description "off the top of our head" or using simple generator templates. Each field is filled out manually based on an analysis of search demand and competitors.
We implement LSI words and commercial markers (price, buy, order) to maximize snippet CTR.
We mark up all key information on pages: addresses, reviews, service prices, frequently asked questions (FAQ), and breadcrumbs. We use clean JSON-LD code integrated into the page footer.
This guarantees data validity across all checks (Google Rich Results, Yandex Microformats).
Search engine crawlers have a limited time to scan your website (crawl budget). We optimize this limit: blocking system scripts, shopping cart, user accounts, and filters via `robots.txt` and `noindex` tags.
The crawler spends time only crawling important commercial landing pages.
Sequential process of internal website setup to ensure maximum visibility.
We scan the site using Screaming Frog. We find duplicate Titles, empty tags, errors in H1-H6 structure, broken internal links.
We map search query clusters to specific pages. We create technical requirements for keyword occurrences in body text and headings.
We develop unique, attractive Title and Description tags for promoted sections, taking into account character limits and LSI semantics.
We implement breadcrumb markup, set up "similar products/services" links, and cross-link blog articles with commercial pages.
We write and implement structured schema markup code. We mark up FAQs to display expandable answers right in the Google snippet.
We check code validity. We submit updated pages for forced re-indexing in Yandex Webmaster and Google Search Console.
We use advanced software to check page markup and indexing.
Professional crawler. Allows quickly scanning website structure, finding duplicate meta tags, empty H1 headings, and checking page status codes.
Google Structured Data Validation Tool. Shows how correctly JSON-LD schema markup is implemented and whether it will display in the snippet.
Priority page indexing submission service. Ensures meta tags and content changes are indexed by search engines within 48 hours.
The price depends on the number of promoted website pages and the complexity of its structure.
| Features | Basic On-Page For small corporate websites and landing pages 30 000 ₽ Timeframe: up to 10 days Order | Popular Comprehensive On-Page For service catalogs and multi-page projects 60 000 ₽ Timeframe: up to 18 days Order | SEO Enterprise For e-commerce stores and major marketplaces from 120 000 ₽ Timeframe: from 25 days Discuss |
|---|---|---|---|
| Number of optimized unique pages | up to 30 pages | up to 100 pages | from 300 pages (template generation) |
| Optimization of meta tags and headings (H1-H3) | Manual writing | Manual writing + LSI optimization | Manual writing + Generation rules |
| Schema.org microdata (JSON-LD) | Breadcrumbs only | Breadcrumbs, Services, FAQ, Organization | All Schema.org types + Product / Offer markup |
| Internal linking optimization | Basic structure | Silo Interlinking Setup | Automatic contextual interlinking |
| Technical support duration for fixes | 14 days | 30 days | 60 days of position monitoring |
| Checking texts for keyword stuffing and academic nausea | In-depth analysis of LSI phrases | Regular audit of catalog texts |
Don't know where to start promoting your website? Leave a request — we will conduct an express analysis of your competitors' meta tags and send a report.
Submit a request — our SEO specialists will conduct a detailed audit of your website's current On-Page optimization status and draw up a roadmap of priority fixes.
Order On-Page optimization